Amy Johnston · 12th June 2025
What top Salesforce DevOps teams are doing differently in 2025
The best Salesforce teams don’t just deploy more frequently — they deliver more value, with less stress. And in 2025, they’re doing it with DevOps practices that are more mature, more automated, and more collaborative than ever before.
If you’re wondering how your team compares, or where to focus next, Gearset’s 2025 State of Salesforce DevOps Report has your answers. It draws on the experiences of more than 1,200 Salesforce professionals — from admins and developers to release managers, architects, and platform owners — and offers the clearest view yet of where the industry is headed. Here’s what the top teams are doing differently, and how you can learn from them.
DevOps adoption is on the rise — but maturity still varies
Very few teams (only 13%) have no ambition to begin their DevOps journey. But beneath the headline number lies a more nuanced story.
While nearly everyone’s moving away from manual change sets, only a portion of teams have fully embraced automation, CI/CD, or comprehensive version control. The top-performing teams — those shipping faster and with fewer bugs — are going further. And they’re reaping the benefits. This year’s report shines a light on exactly what they’re doing that others aren’t.
What high-performing Salesforce teams have in common
The teams leading the way in Salesforce DevOps don’t rely on luck. They’ve built repeatable, resilient processes — and a culture that supports them. The report found that these teams are:
- Automating deployments to remove bottlenecks and reduce risk
- Using version control and CI/CD pipelines to maintain a reliable release process
- Making testing and observability a priority, not an afterthought
- Encouraging collaboration between developers, admins and architects
- Investing in upskilling to grow DevOps maturity across the team
This combination of tooling, process and mindset is what enables consistent, scalable delivery in 2025.
2025 trends: testing, observability, and the growing role of AI
As the Salesforce platform grows in complexity, leading teams are turning their attention to automated testing, observability, and even AI-driven DevOps tooling.
Testing
Test automation remains a tough challenge, but it’s increasingly seen as a must-have for stable releases. Elite teams are investing in smarter, more targeted test strategies that work across declarative and coded changes.
Observability
To prevent problems before they escalate, more teams are implementing observability strategies — giving them the ability to monitor and understand the health of their org by tracking deployments, config changes, and system performance in real time. This visibility is essential for scaling safely — especially in complex orgs.
AI and Agentforce
From generating tests to predicting risks, AI in Salesforce DevOps is gaining traction, especially as we move from chatbots to automated AI agents with Agentforce. While still emerging, the best teams are already experimenting with responsible, secure ways to deploy AI agents and make their pipelines more efficient with AI automation.
Benchmark your DevOps maturity
Whether you’re just starting out or looking to refine a mature process, The State of Salesforce DevOps Report helps you benchmark your team, learn from others, and spot areas for improvement.
You’ll find answers to questions like:
- How does your Salesforce DevOps maturity compare to other teams?
- What’s working best for high-performing teams in 2025?
- Where should you focus to get the biggest gains in delivery speed, reliability, and collaboration?
Filled with insights from real teams and expert analysis, it’s the best way to understand what’s working for successful Salesforce DevOps teams — and what’s next for the ecosystem.
Download the full report
If you’re serious about building a better Salesforce DevOps strategy in 2025, don’t guess — learn from the best. Packed with insight, and written to help real teams make real progress, read the full 2025 State of Salesforce DevOps Report now.
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